Corporate Culture

Company Philosophy: humility, gratitude, integrity, responsibility and innovation.

Company Mission: to be an enterprise that contributes to human and social development and a health product that moves consumers.

Company business model:adhering to the spirit of craftsman, we are committed to strictly selecting and developing functional materials according to social development and market demand. Customize differentiated multi-functional yarns and fabrics for customers, and manufacture home textiles and home products that move consumers.

Organizational structure

Home textile and home furnishing division: Qingdao New Blossom Textile Trading Co.

Manufacturing Division: Qingdao Xinjia Cheng Home Textile Co.

Fiber and Yarn Division: Qingdao Yarn Branch Textile Technology Co.

Company Management Mechanism

1.Unification of ideology

"Make products that move consumers" and "Don't give people trouble", both of which must be established and unified within the company and transmitted to core suppliers.

2.Customer (trading customers and their consumers)-us-supplier relationship

3. Product development

Market information mastery, customer demand understanding, fiber development platform, yarn development platform, fabric development platform, finished product development platform.

4. Budget management

Accurate annual budgets, budgets for each contract, and especially specific contract budgets require the development of standards for each link and the distribution of standards to the collaborators of each link, from procurement to delivery all in accordance with the budget comparison control.

5.The development of employee loyalty

The right talent for the right job, priority promotion of internal staff, fair and equitable compensation incentive system, diversification of pension insurance, and grade-by-grade all-employee stock ownership plan.

6. Governance by doing nothing

Based on the above management system, we fully believe in the conscientiousness of our employees and maximize their motivation and potential, so that our company can become a company with motivated and energetic employees who give full play to their initiative, help each other and work together.